eSports integrity – ethics and governance

Aline Lopes da Silva Candeo
brazil


Doctoral Candidate 3 (DC 3) Name
: Aline Lopes da Silva Candeo
Email Address: [email protected]

Personal Information: Aline Lopes da Silva Candeo is a sports marketing and integrity specialist with extensive experience with managing consumer relationships, live marketing, and events. Leveraging a background in communications and advertising, Aline has worked in the public and private sector. Aline has actively engaged with governmental bodies to develop essential protocols involving diverse stakeholders. Her exceptional ability to foster meaningful stakeholder relationships is underscored by her collaborations with renowned brands such as Coca-Cola and Instagram.

Aline’s commitment to professional excellence led her to graduate summa cum laude from the Masters in Sports Ethics and Integrity (MAiSI) program in 2022. Her academic journey culminated in a thesis centered on the sustainable development of women’s football. Currently, Aline is a dedicated advocate and educator, driven by her primary goal of making sports integrity matters more accessible to a wider audience.

Home University: JGU

Planned Secondments:
(1) Host University: KU Leuven
(2) Industrial Partner: FIFA

Supervisors: Prof Dr Mathias Schubert, JGU; Prof Dr Thomas Koenecke, KUL

Project Description: The project will critically assess the current governance structures of eSports to lay the foundation for sport governing bodies to collaborate with relevant institutions in the eSports ecosystem. It will also define a strategy how sport governing bodies can include eSports competitions into current/future competition formats and analyse the main integrity-related issues of eSports (e.g., performance-enhancement, match-fixing and technological fraud). Finally, it will identify existing and further required regulatory powers and instruments to address these issues in mutual cooperation between sport governing bodies and eSports institutions.